Five Years In The Making, True Protein is Launching a 30g Protein Shake Made From Real Milk

Product Launch
04 March 2026
https://www.trueprotein.com.au/

Ready-to-drink protein shakes are everywhere right now - airport fridges, servo stops, supermarket shelves and gym cafés, but if you’ve ever flipped a bottle around, you’ll know many are packed with gums, stabilisers, artificial sweeteners and added sugars.

Now, Northern Beaches-founded supplement brand True Protein is entering the ready-to-drink (RTD) space, and it’s been five years in the making.

Launching April 2026, the True All Natural Protein Shake is built around one principle: real ingredients, nothing unnecessary.


What Makes True Protein’s Ready-To-Drink Protein Shake Different?

According to founder Ben Kiereth, the brand refused to release a product until the technology existed to do it properly.

“It took us five years to develop this product,” he explains. “We didn’t want to just put out another RTD. We wanted real milk, ultrafiltered grass-fed dairy, zero artificial additives and nothing that doesn’t belong in your body.”

The breakthrough came with advancements in ultrafiltration technology, allowing the protein content of milk to be naturally concentrated without relying on reconstituted powders or added fillers.

Here’s what that looks like in practice:

• 30g of pure protein from ultrafiltered, grass-fed dairy
• Made from real milk, not reconstituted powder blends
• No added sugar, naturally sweet from milk
• No artificial sweeteners, gums, stabilisers or carrageenan
• Lactose and gluten free
• Available in Rich Chocolate and French Vanilla

The result is designed to be smooth, easy to drink and gentle on digestion, without the heaviness or bloating some RTDs can cause due to their fillers and nasties.

Built For Real Life

The idea behind the product wasn’t just gym recovery, but rather desk days, early mornings, long commutes, and travel when you need something reliable in your bag that isn’t ultra-processed.

True Protein has long positioned itself as a clean, Australian-made alternative in a supplement industry often criticised for artificial additives. Founded over a decade ago by Northern Beaches entrepreneur Ben Kiereth, the brand built its reputation on transparency and ingredient integrity.

The True All Natural Protein Shake will be available from April 2026 via True Protein’s official website.