Is This the Healthiest Nutella Alternative? Inside Gevity RX’s Goodtello

Product Launch
25 March 2026
https://au.gevityrx.com

Hazelnut spreads have long been marketed as an indulgent pantry staple, but when you take a closer look at most options on the shelf, they’re often closer to dessert than a functional food.
 
Now, Australian brand Gevity RX is challenging that norm with the launch of GOODTELLO™, a chocolate hazelnut spread designed to shift expectations around what this category can offer.
 
Unlike many “better-for-you” alternatives, this one isn’t simply a reduced-sugar version of the same formula.
 
Why Most Hazelnut Spreads Miss The Mark
Despite their wholesome positioning, many chocolate hazelnut spreads are still made up primarily of sugar, with hazelnuts playing a surprisingly small role.
 
Even products marketed as “organic” or “natural” often rely on sweeteners as the base ingredient, something Gevity RX is directly calling out. Their approach is simple: start with hazelnuts, not sugar. It’s a small shift, but one that significantly changes the nutritional profile of the product.
 
What Makes Goodtello Different
GOODTELLO™ contains up to 96% less sugar than traditional chocolate hazelnut spreads, including both mainstream and organic options.
 
Instead of building the product around sweetness, the formulation focuses on:

• Hazelnuts as the primary ingredient
• Functional fats to support satiety
• A more balanced flavour profile that doesn’t rely on sugar

The result is a spread that leans more toward everyday nourishment than occasional treat.
 
A Growing Shift Toward Functional Indulgence
The launch of GOODTELLO™  taps into a broader movement toward functional versions of familiar foods, where consumers are no longer choosing between health and enjoyment. Gevity RX’s expansion into spreads reflects this shift, following the recent launch of their pistachio-based spread, Goodstacio. This direction builds on the brand’s earlier innovation in the functional food space, including the launch of a chocolate bone broth concentrate designed to support gut health and daily nutrition.
 
Who It’s Actually For
While it may appeal to anyone looking to reduce their sugar intake, GOODTELLO™ is particularly relevant for:

• Those focused on blood sugar balance
• Health-conscious households
• Anyone looking for a more nutrient-dense alternative to traditional spreads

It also fits into a broader approach of upgrading everyday staples, rather than relying solely on supplements or occasional “health foods”.
 
A Celebratory Easter Giveaway
 
To celebrate the launch Gevity is hosting a feel-good Easter giveaway giving one lucky chocolate lover the chance to win:

• GOODTELLO™ (the heavenly hazelnut everyone’s about to talk about)⁠
• Viral Chocolate Bone Broth⁠
• Morgan & Finch plush bunny⁠
• Ceramic Easter measuring spoons⁠
• Broth Frother 3000⁠
• Silicone heart chocolate mould⁠
• Cacao butter (for DIY next-level choccies)⁠
• Nodo GF Pancake & Waffle Batter
• Nodo GF Black-Out Brownie Mix⁠
• Hot cross bunnies tea towel⁠
• Hot cross bunnies mug

 
 
Don’t want to leave it to chance? GOODTELLO™ is now available online via Gevity RX.



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